Each month, we spotlight a few members of the Wynwood business community to share their unique story and concept. In this profile, we asked the team behind Shirlanka to tell us more about the lifestyle brand’s first location.
Business address: 50 NW 24 Street, Suite 105, Miami, FL 33127
Tell us a bit about your business – the concept, what you sell and what makes you unique.
More than a women’s clothing boutique, Shirlanka is a lifestyle brand with a mission to reinvent the shopping experience and perception of modern fashion for women, teaching them how to discover their own look and shop for a closet full of inspiring items that embraces that style, looks & feels amazing, and build self-confidence. Each piece, created by different up-and-coming designers, displays exceptional quality and detail in its fabric and construction, and tells a different story through its distinctive design. We know good design and don’t believe that fashion trends should be identified by an absurd price tag or brand name. We believe in always providing well-designed pieces, but with price tags accessible to all types of audiences.
Why did you choose to open your business in Wynwood, as opposed to another Miami neighborhood?
Wynwood is consistent with many aspects of Shirlanka’s values. It has a mix of cultures (like Shirlanka’s designers), artists and businesses co-existing.
What does a typical day at Shirlanka look like?
We are typically open 10:00 am – 8:00 pm. We provide customers with complimentary styling services by the founder herself, Shirley, and team. To elevate the shopping experience, we provide customers with complimentary styling services by the founder herself, Shirley, and team. Our personal stylists help you with all your fashion needs and work with you to curate outfits that best fit your taste, body, personality, needs, budget, and lifestyle. They’ll also advise you on how to wear and accessorize each designer’s piece to complete your outfit or how to mix and match items from different designers.
What’s your favorite Wynwood spot to visit?
The Wynwood Arcade. The stores in the arcade have everything covered from sweets to healthy food to high quality perfumes. The rooftop is a great place to relax after work.